Berri Fit sources all flavors from USDA Certified organic suppliers. No artificial flavors or synthetic electrolytes. We use colors only from real fruits and vegetables like raspberries, blueberries and carrots! No red 40, no yellow 5, no blue 1. Another benefit to being organic: no preservatives! 

And...1/2 the Calories and 1/3 the Sugar of Sports Drinks!